Rat droppings, human urine and arsenic – just some of the substances found in fake beauty products which police say are putting consumers’ lives at risk.

Make-up, perfume, electrical hair stylers and sun cream are among the counterfeit goods being highlighted by the City of London Police in a campaign bearing the slogan “wake up – don’t fake up!”.

It is estimated that at least £90m is spent every year in the UK on fake goods, and with the rise of online shopping their production and sale on the web is increasing. Counterfeit beauty products in particular are becoming increasingly common and easily available on auction sites, online market places, rogue websites and social media.

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